About the Book:
Unique: there is no other word to describe the relationship between distiller, producer and independent bottler. In this first ever account of independent bottlers, David Stirk looks at the history of how and why this anomaly arose; how an aged, rooted, bulk-driven industry missed, at first, the change in customer demand.
Using his own business as an example, this book explores how independent bottler operate and helped to nurture a new and engaged consumer base.
More Details:
With contributions from across the industry this book catalogues the lost and current independent bottling companies. Often in their own words a picture will be painted of family, and consumer-driven enterprise (themes that are the bedrock of the Scotch whisky industry); companies that strive to show Scotch whisky at the pinnacle of what it can achieve.